This week, we will once again be a charity of choice in the Lyft ride share app, which allows the nearly 30 million Lyft riders the opportunity to round-up their change on each ride, ultimately improving access to care for patients in need.
The Lyft "Round Up & Donate" campaign is evolving into a year-long integrated partnership that goes beyond a round-up donation opportunity to allow more Lyft riders to make a difference in the lives of those who do not have transportation to the critical care they need.
Specifically, the expanded campaign is expected to generate approximately $1 million in support of our transportation program, which equates to 20,000 free rides to treatment over the next year.
In the last two years, ACS has arranged for more than 150,000 Lyft rides in 11 markets to supplement its existing Road To Recovery program. Additionally, in 2017, ACS was the beneficiary of a month-long "Round Up & Donate" campaign that earned nearly $40,000.
Pennies add up to a big impact, and it's easy! Here's how it's done:
- Riders simply select ACS as their charity of choice via the Lyft app.
- They opt in to "Round Up & Donate" through the "Donate" button in the "Menu."
- Once ACS is selected as the designated charity, Lyft automatically rounds up the change on each fare.