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Digital ad campaign focuses on Medicaid coverage gap

Sharable animated video and resources from ACS CAN are now available.

As part of the American Cancer Society Cancer Action Network’s (ACS CAN) ongoing efforts to educate people about the need for increased access to Medicaid, ACS CAN State and Local Campaign team released a new animated video to highlight the importance of addressing disparities in health care coverage among communities of color. 

The video, ACCESS DENIED: The Injustice of the Medicaid Coverage Gap, offers an immediate call to action for ACS CAN colleagues and volunteers to continue sharing and joining the movement of improving the lives of people in non-expansion states to increase their access to Medicaid. The video explains how racial disparities are the result of policies rooted in racism and discrimination – and offers closing the Medicaid gap as part of a solution.

The Medicaid Covers Us project, organized by ACS CAN, will run the animated video along with social media content as digital advertisements in 11 of the non-expansion states as part of its state educational campaign over the next three weeks. For easy use and sharing on social media, two versions of the video, one in English and one in Spanish with captions are accessible. ACS CAN invites you to share its digital campaign within your network. 

View and share the video at:

Ensuring limited-income working families have access to affordable health insurance has been one of ACS CAN’s top priorities. A total of 38 states have increased access to health care through Medicaid, helping provide twelve million Americans with access to lifesaving cancer care. ACS CAN continues to advocate in the remaining 12 states to end the action of placing politics over the health of families. Through the continuous development of award-winning short films, messaging toolkits and policy and partner resources, ACS CAN’s Medicaid Covers Us project invites ACS team members and the public to join the conversation to help elevate the positive impact of Medicaid.

For additional Medicaid Covers Us information and resources, visit the Medicaid Covers Us resources at

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