World Cancer Day last Sunday helped shine the spotlight on the American Cancer Society -- from our global cancer fight to our partnership with the NFL, whose biggest game of the year fell on Feb. 4, as well.
Fox 26 in Houston did an interview with Sally Cowal, our senior VP, global cancer control, and Sally covered a lot of material in a short time - the growing global cancer burden, HPV and the importance of getting vaccinated, falling cancer death rates in the U.S., and The Defender, the online health assessment tool designed by us and paid for by the NFL. Watch Sally here.
Yahoo published a fantastic story about how the NFL is helping us save lives. It noted that the League's Crucial Catch Initiative to promote cancer screening and education around cancer has raised $18 million for the ACS to date, and helped people in underserved communities get screened and treated for cancer.
Sharon Byers, our chief development and marketing officer, is quoted in the article, along with Anna Isaacson, the NFL's senior vice president of social responsibility, who explains how the NFL decided to expand its focus beyond breast cancer.
Read the full story now.PHOTOS: Pictured in the top photo is Sally Cowal, left. In the smaller image is Minnesota Viking Kyle Rudolph, one of our Player Ambassadors. With him is Lucas Hobbs, 15, a survivor of Hodgkin Lymphoma. Thanks to Kyle, Lucas was able to attend Sunday's Super Bowl. See more photos of Kyle and Lucas on Twitter.