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Beginning Oct. 15: Curated online Discovery Shop event includes suits worn by Alex Trebek on Jeopardy!

Attention shoppers! Beginning at 1 p.m. ET on Friday, Oct. 15, our West Region Discovery team will be holding a curated shopping event on eBay that includes 22 suits worn on Jeopardy! by longtime host Alex Trebek, as well as a skate board signed by legend Tony Hawk. Join the action here. (Please note that the new items chosen specially for this event will not appear until the event goes live Friday morning.)

This shopping event will feature hundreds of fabulous items that have been donated to our West Coast shop locations, including jewelry, housewares, and collectibles.

To honor the legacy of Mr. Trebek, proceeds from the sale of the suits will fund pancreatic cancer research, the disease that took his life nearly one year ago. Individual suits, along with other popular items, will be listed for auction on eBay from October 15-22. The suits were donated by a longtime Discovery Shop volunteer. 

The West Region has the largest number of Discovery Shop locations, but a few other states have Discovery Shop stores, as well. View the list on

American Cancer Society Discovery Shop stores are not your typical thrift or resale shops. High quality, gently used, and new merchandise – including designer, vintage, and collectible items – are donated by the community and selected for sale in our upscale shops. Every purchase supports our lifesaving mission.

Throughout October, donate to Making Strides Against Breast Cancer and instantly receive an in-store Discovery Shop savings certificate by email. Learn more here.

  • Chevrolet #WeDriveFor Campaign is underway!

    Since 2011, Chevrolet has proudly supported the American Cancer Society Making Strides program, contributing more than $15 million through activations like the successful #IDriveFor social campaign.

    This year, the campaign has evolved to #WeDriveFor, and throughout the month of October, Chevy will donate $5 for every public Instagram post, Twitter post, or RT that includes #WeDriveFor (up to $110,000).

    The #WeDriveFor social activation toolkit provides background on the nationwide partnership, sample social content for Twitter and Instagram, and recommendations on how to maximize this fundraising opportunity on social media.

    Be sure to check out the #WeDriveFor content on TikTok as well, where donations will also be matched up to $110,000!

  • National Ambassador for Real Men Wear Pink, Ryan Serhant, shares how his best sales strategies can help with fundraising activities

    On Wednesday, September 22, our own Desiree Berenguer Carton, director, Regional Integrated Marketing, hosted a private fundraising session featuring National Ambassador for Real Men Wear Pink, Ryan Serhant. If you missed the opportunity to join, a replay is available

    Ryan is a CEO, best-selling real estate pro, author, and star of Bravo TV’s Million Dollar Listing. And, our 2021 National Ambassador for Real Men Wear Pink

    During this event, Ryan shared sales tips from his Big Money Energy book to help propel our fundraising activities. He expanded on some of his sales tips including “Facts Tell, Stories Sell” and some of his guiding sales principles of “Structure, Plan, Discipline, Outlast.” 

    Ryan and Desiree were also joined by one of our top Real Men ambassadors, Mike O’Malley. Mike comes to us from Capital Region, New York. His mother is a breast cancer survivor which means breast cancer is near and dear to his heart. 

    If you or someone you know is interested in joining Ryan and Mike as a Real Men ambassador, visit the Real Men Wear Pink website.

  • Are you ready to paint October pink?

    As the world takes time to spotlight breast cancer during the month of October – to raise awareness, recognize survivors, and promote prevention – Making Strides will take center stage with our efforts to rally the nation in raising the funds to help save more lives.

    Once again, this year Making Strides Against Breast Cancer walks will unite communities across the nation to honor those touched by the disease and raise awareness and funds for a world without breast cancer. Since 1993, more than 15 million walkers in the U.S. have helped raise more than $1 billion to help save lives from breast cancer.

    With more than 150 events across the nation this year, plus more than 37,000 participants registered online, there are many reasons to be excited as we look ahead to October.

    To find an event near you, visit

    We are planning to host as many in-person events as possible while keeping the health and safety of our volunteers, participants, and staff top of mind. Our first 2021 event will be held in Boston on Sunday, September 26 – 29 years of making a difference in the fight against breast cancer.

  • Nicorette/NicoDerm purchases will benefit ACS

    From Aug. 22 to Sept. 25, CVS will donate $1 from each sale of those products.

    GlaxoSmithKline Consumer Healthcare (GSK) and CVS Health are again teaming up on a cause marketing campaign in support of the American Cancer Society.  

    Between August 22 and September 25, GSK will donate $1 (up to $100,000) for every Nicorette or NicoDerm CQ product sold at CVS Health, CVS Pharmacy, or

    This is the second year of the collaboration between ACS, GSK, and CVS Health, and it’s a terrific example of what can happen when ACS staff collaborate internally and with partners to support cancer prevention and people with cancer.

    Campaign Promotion

    CVS Health, GSK, and ACS will promote this campaign through in-store radio, circulars, and social media. 

  • CohnReznick invests $100k in ACS research project

    ​Our aim is to better understand the impact housing discrimination has on cancer risk.

    We’re excited to share that CohnReznik – the advisory, assurance, and tax firm where John Alfonso, chair of the American Cancer Society Board of Directors, serves as partner and leader of the firm’s not-for-profit and education industry practice – has invested $100,000 to support a new ACS research project focused on better understanding the impact of housing discrimination on cancer risk.  

    CohnReznick is the first corporate partner to support this research project, and John was instrumental in securing the gift. Thank you to John, CohnReznick CEO David Kessler, and the entire CohnReznick team for their leadership in getting this important project started! CohnReznick will also engage with the affordable housing development community to drive collaboration and support for this initiative.

    The study, called the Systemic and Biologic Impact of Housing Discrimination on Cancer Risk project, will help us better understand how racism contributes to cancer disparities. It’ll examine how aspects of neighborhood environments, such as walkability, availability of fresh fruits and vegetables, air pollution, and more, drive expected associations between housing discrimination and cancer. Using entirely new and groundbreaking science, we also seek to prove that individuals who live in these areas have cancer-related biologic changes to the DNA as a result of where they live.  

    This work will also help inform new and lasting strategies to reduce racism’s impact on cancer risk and survival, while increasing our understanding about how to improve access to quality care.

    The four-year project will be led by Alpa Patel, PhD, SVP, population science, and is expected to launch in 2022. The project will leverage data and blood sample collected from CPS-3’s 300,000 study participants. 

    We are seeking an additional $5 million in donor funds to support direct costs, laboratory assays, implementation, and other costs associated with conducting the study. 

  • BrightEdge invests in Immunitas Therapeutics

    It expects to file its first Investigational New Drug application in 2022.

    In July, we gave you an update on BrightEdge, our donor-funded impact investment fund. Now, we’re pleased to share that BrightEdge has made a new investment, in Immunitas Therapeutics. 

    Immunitas is a single cell genomics-based therapeutic company focused on immunology. The investment will be used to advance the company’s lead program, which is a CD161 inhibitor aimed at treating both solid tumors and hematological cancers, into the clinic. 

    The new investment comes as part of a series B financing round led by Agent Capital. Other investors include Medical Excellence Capital, 120 Capital, Solasta Ventures, Mirae Asset, Ono Venture Investment, The Mark Foundation for Cancer Research, NS Investment, and The Leukemia & Lymphoma Society Therapy Acceleration Program. 

    Important note: Please do not reach out to Immunitas for fundraising support. 

    Here’s a link to the Immunitas press release.

    Promoting BrightEdge with Potential donors

    BrightEdge has set an ambitious fundraising and portfolio performance target to help grow the fund to $100 million over the next three years. The ideal BrightEdge prospect is an individual, family, foundation, or corporation that has been qualified as having the capability to donate $500,000 or more over a four-year period. 

    A BrightEdge prospect has a demonstrated affinity for cancer-related causes and is passionate about building a sustainable model for ACS. They are interested in innovation, entrepreneurship, and forward-thinking solutions that fuel and deliver ACS mission of health equity, and may have some familiarity with venture capital models and social innovation. 

    Feel free to share today’s investment news with people who may have an interest in BrightEdge. 

    Regional BrightEdge Contacts  

    Each Region has identified a BrightEdge contact, so if you have a prospect you think would be interested in learning more about BrightEdge, please connect with your Region’s contact as a first step.  

    • North Region: Jason McClelland, Lisa Stein
    • North Central Region: Michael Ziener
    • Northeast Region: Anthony Marino, Danielle Maxwell, Eileen McCabe, Greg Murray
    • South Region: Michelle Fair
    • Southeast Region: Kim Azar Anderson, Jessica Triana
    • West Region: Magda Lara, Emily McNaughton
    • Global Headquarters: Vickie Freyleue, Nicole Hill, Jennifer Lombardo, Katie Masucci, Becca McMillan, Jeana Schmidt

  • Amazon shoppers: use AmazonSmile for back-to-school shopping

    0.5% of your eligible purchases will be donated to ACS at no cost to you.

    Heads up, back to school shoppers: if you plan to use Amazon for your kiddos’ new gear and supplies, be sure to select ACS as your charity of choice via 

    When Amazon shoppers select ACS as their charity of choice via, the company will donate 0.5% of eligible purchases to ACS. This comes at no cost to shoppers! If you already shop at Amazon, we can’t think of a good reason not to enroll in AmazonSmile. 

    There are three ways to shop via AmazonSmile:

    1. Start your shopping experience by clicking on ACS’s custom AmazonSmile link.   
    2. Go to and select the American Cancer Society as your charity of choice, then start each visit at
    3. Do your shopping via the AmazonSmile app. Follow these instructions

    To date, ACS has received nearly $1.5 million in revenue from this program – real dollars to support our mission!

  • NEW Making Strides Rewards program is here!

    ​Earn one point for every online dollar raised.

    To show our appreciation for their fundraising efforts, Making Strides Against Breast Cancer participants can now participate in an incentive program called Making Strides Rewards.

    The Making Strides Rewards program is our way of thanking our participants for their creativity and passion in raising money through fundraisers, emails, social media, and direct asks. Because of our participants, we can continue fighting breast cancer through research discovery, patient support, and advocacy.

    The point system is driven by individual fundraising. Participants earn one point for every dollar raised that is credited to their personal fundraising page on their event website.

    Double reward points! Grab even more swag during the Making Strides Online Fundraising Challenge, taking place now. Through September 3, participants will earn double reward points for every online dollar raised. 

    To find an event near you, visit

    Once a participant has reached 250 points, the lowest point total needed to redeem for Making Strides Rewards, an email will be sent to the participant letting them know of their achievement, how to log on to, check their point balance, browse reward itemsor redeem their points in the Making Strides Rewards system. 

    For more information, please reference the Making Strides Rewards promotional flyer or visit  

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