March Madness kicked off on March 12 with the start of the 2017 NCAA Men's College Basketball Tournament. This year, once again, Coaches vs. Cancer® is teaming up with Infiniti to raise money for the American Cancer Society.
You can show your support for Coaches vs. Cancer® by entering each of the six CBS Sports Round by Round Brackets. For every correct pick, INFINITI will make a donation to Coaches vs. Cancer, up to $700,00, and you'll be entered to win a trip to the 2018 Final Four®!
You can submit a new bracket every round so don't worry about those bracket busting upsets, just make your picks for the next round.
Since 2011, this INFINITI partnership has resulted in more than $4 million in donations to Coaches vs. Cancer.
Here are the rules.
We are asking you to complete a bracket each week and to help spread the word to your friends, family, and fellow volunteers through your own social media networks.
The First Round closes at 11 a.m. ET this Thursday, March 16, so act soon!
Deadlines to complete your bracket for each round are as follows:
First Round – 11:00 a.m. ET on Thursday, March 16, 2017
Second Round – 11:55 a.m. ET on Saturday, March 18, 2017
Sweet Sixteen – 6:55 p.m. ET on Thursday, March 23, 2017
Elite Eight – 4:25 p.m. ET on Saturday, March 25, 2017
Final Four - Final Four, Saturday, April 1, 5:55 p.m. ET
Championship, Monday, April 3, 8:55 p.m. ET
Championship – 5:55 p.m. ET Saturday, April 1, 2017
Sign up for the bracket challenge today and don't forget to make your bracket selections each week. Share the Infiniti Round by Round Bracket Challenge on your social media channels, using #InfinitiRbR and @CoachesvsCancer.
Example social media messages:
Help Infiniti and coaches fight cancer through Coaches vs. Cancer. Create your bracket today. http://cbsprt.co/1lWLHbZ
A bracket where everybody wins – sign up today. http://cbsprt.co/1lWLHbZ
Fill out your @marchmadness bracket and help @infinitiusa support Coaches vs. Cancer. http://cbsprt.co/1lWLHbZ
6 Rounds. 6 Chances to Win. Help Coaches Fight Cancer. For every correct pick on your NCAA® March Madness bracket, help Infiniti support Coaches vs. Cancer®. Plus, a chance to win a trip to the 2018 NCAA® Final Four. http://cbsprt.co/1lWLHbZ
No more busted NCAA® March Madness Brackets. Pick the winners round by round & help Infiniti support Coaches vs. Cancer®. Plus, a chance to win a trip to the 2018 NCAA® Final Four. http://cbsprt.co/1lWLHbZ
There are more chances to win at every round with the Infiniti Round by Round Bracket Challenge! http://cbsprt.co/1lWLHbZ
Cancer survivor teams, led by legendary coaches, will face off before the NCAA Final Four® tournament
On March 31 at 1 p.m. ET, INFINITI will host the 2nd Annual Hardwood Heroes game at University of Phoenix Stadium as part of the 2017 NCAA® Men's Final Four® Weekend. This year's team is comprised of tough, inspiring cancer survivors who'll face a team of returning 2016 survivors. Each possesses #Unbustable will and spirit and are all playing to raise money and awareness to defeat cancer.
This game returns for a second year as a part of INFINITI's long-standing partnership with Coaches vs. Cancer®, the National Association of Basketball Coaches (NABC), and the NCAA.
The Hardwood Heroes teams are led by four NCAA coaches with impressive winning backgrounds. Team Harrick, led by returning Coach Jim Harrick and Assistant Coach Doug Gottlieb, is made up of returning Hardwood Heroes players, including Mike Thompson (Austin), Harrison Guiol (San Antonio), Scott Odom (Fort Worth), Walter Gordy (Houston), Christina Davis (Houston), Iram Leon (Austin) and Lexi Stephens (Houston).
Team Ryan, led by Coach Bo Ryan and Assistant Coach Miles Simon, will have all new Hardwood Heroes players, including Lena Spotleson (Phoenix), Kristina Anderson (Scottsdale), Melissa Kovalesky (Phoenix), Oscar Barragan (Phoenix), Jared Ornoski (Phoenix), Devon Hinton (Dallas) and J. Dee Marinko (Oklahoma City).
"These survivors have proven that they are unstoppable, and each player has a story of courage and strength in winning their own battle against cancer," said Allyson Witherspoon, director of marketing communications and media, INFINITI USA. "We had the opportunity to capture their unique stories and behind-the-scenes moments that will air throughout March Madness® and the Final Four®."
In support of this initiative, CBS Sports and Turner Sports will capture footage at the Hardwood Heroes team practices and game during their coverage of Final Four weekend. Highlights will air between the two Final Four semifinal games on Saturday, April 1, and prior to tip-off on Championship Monday on CBS.
Learn more about INFINITI's fight against cancer and watch the Hardwood Heroes players tell their stories.